Latenightlondon.co.uk Christmas Viral
The Client
Urbium - Latenightlondon.co.uk
The Brief
Increase awareness about office Christmas parties and grow the database.
The Solution
Banner ads and emails to the registered database drove traffic to a short 30 second video funny. The user could then submit their best chat-up line for the chance to win an office Christmas party. Over 1000 chat-up lines were submitted and venues quickly reached capacity.