Whack a Poll
The Client
Lastminute.com
The Brief
Create a viral game to support 'Vote lastminute.com' campaign.
The Solution
As the election was in full swing, and most people were bored with it, we created 'Whack-a-Poll'. As the politicians appeared from behind the House of Commons benches, you had to Whack them about the head with a mallet!! A thoroughly satisfying experience. There were a staggering 65,143 hits and 3,663 unique emails to add to the database.
